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A concentration in Sport Marketing & Content Creation prepares you to leverage and develop brand assets to drive consumer demand. The program includes hands-…

A Bachelor of Science combining sport studies with communication and media production coursework for careers in sport media and broadcasting.

The Sport Media major leads to a Bachelor of Science in Business Administration and prepares students to create and manage media content for the sport indust…

The sport media and culture major examines the complex and dynamic relationship between sporting organizations and media companies, and how this relationship…