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  1. Programs
  3. Business Administration: General Business

Business Administration: General Business

Kutztown University of Pennsylvania

Bachelor's DegreeAcademic

Become a contributor for free to openly demonstrate student outcomes, industry alignment & eligibility criteria.

The general business program provides students with a broad understanding of various aspects of business, including management, marketing, finance, accounting, supply chain management, economics, human resource management and personal financial planning. It covers a variety of foundational principles and skills necessary for success in diverse business environments.

Credits

120 credits

Format

In-Person

Loading Skills & Competencies
Program Pathways

Credentials this program stacks toward

No program pathways.

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Program Details

Detailed information about this program

No detailed information available.

Requirements

What you need to earn this credential

No requirements listed.

Financial Aid

Eligible funding programs

No funding information available.

Scholarships

No scholarships listed.

Kutztown University of PennsylvaniaVisit Program Website
Locations

Where this program is offered

  • Pennsylvania

    Pennsylvania

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Related Programs

Programs related to this one

No related programs.

Skills & Competencies

Skills developed through this program

Auto-populated·from O*NET via SOC 11-1021.00

Skills

Reading ComprehensionActive ListeningSpeakingMonitoringCritical ThinkingCoordinationSocial PerceptivenessManagement of Personnel Resources

Knowledge

Administration and ManagementCustomer and Personal ServiceEnglish LanguageProduction and ProcessingMathematics

Abilities

Oral ComprehensionWritten ComprehensionOral ExpressionWritten ExpressionProblem SensitivityDeductive ReasoningSpeech ClaritySpeech RecognitionInductive ReasoningInformation Ordering

Tasks

  • Review financial statements, sales or activity reports, or other performance data to measure product
  • Direct and coordinate activities of businesses or departments concerned with the production, pricing
  • Direct administrative activities directly related to making products or providing services.

Technology

Customer relationship management CRM softwareDocument management softwareGraphics or photo imaging softwareHuman resources softwareData base user interface and query software

Tools

10-key calculatorsCell phonesComputer scannersCredit card processing machinesDesktop computersDigital camerasHandtrucksHumidity test chambersLaptop computersMagnetic card readersPersonal computersPersonal digital assistants PDAPhotocopying equipmentPoint of sale POS systemsProfilometers

Work Values

RelationshipsWorking ConditionsIndependenceRecognitionAchievementSupport
Career Pathways

Occupations this program prepares you for

Auto-populated·from O*NET + BLS
Occupations matched to this program, with median wage, top wage, growth, and openings
SOCOccupationMethodWageGrowthOpenings
Match confidence: medium11-1021.00General and Operations Managerstitle_inference$102,950 median+4.41%16,400
What You'll Learn

Key competencies developed through this program

Auto-populated·from NSX Competency Framework

Mastery: proficient (Level 3)(based on Bachelor's Degree)

  • Entire location or multi-department operation — own P&L, customer experience, and people across the operation.
  • Multi-week labor and inventory planning — execute against forecasted demand.
  • Major customer-experience and quality incidents — own and resolve with executive visibility.
  • Talent pipeline (assistant manager to manager to senior manager) — develop the location's bench.
  • Cross-location best-practices — adopt and adapt from peer locations or area office.
  • Vendor negotiations and significant purchasing decisions — execute within authority.
  • Compliance and audit findings — represent the location in resolution discussions.
  • Senior supervisors and assistant managers — mentor on judgment, finance, and people.
  • Capital projects (remodels, equipment refresh) — plan and execute with the area office.
  • Performance and recognition culture — set and sustain across the operation.

Some details on this page are auto-populated from public workforce data sources: O*NET (opens in new tab), BLS (opens in new tab), College Scorecard (opens in new tab), DOL Training Provider Results (opens in new tab), NSX (opens in new tab). Provided in partnership with LER.me Career Intelligence.

Student Outcomes

Performance metrics for this program

Completion Rate
Not reported
Placement Rate
Not reported