Retail Management

University of Alabama

CourseMKT 321

Analysis of existing generalizations and principles related to the economic and social role of retailing; competitive strategies; efficiency in retailing; and essential concepts for retail management.

Credits: 3 credits
Course Code: MKT 321

Related Courses

Prerequisites, corequisites, and courses that build on this one

Prerequisites

Complete these courses before enrolling

ST 260
and MIS 200 and (GBA 146 and GBA 246; or GBA 247) Experiential Learning
3 credits
MIS 200
Fundamentals of Management Information Systems
3 credits
GBA 146
Professional Development Series I: Exploring Your Path First-Year Compass
1 credits
MKT 300
Marketing
3 credits